We are Sports.Media.Entertainment.Digital.

An integrated sports, media and entertainment agency — media rights, live production, events, sponsorships, campaigns and our own digital products.

+50
Sports partners
+500
Sports events
+10,000
Matches
+20K
Live hours
+50K
Content hours
+1.5B
Viewerships
+100
Talents
+500
Events
+1,000
Campaigns
+5M
Followers
+200M
Monthly impressions
+800M
Annual reach

Trusted by

200+

All partners.

Sports organizations.

Media partners.

Brands.

Coca-ColaCoca-Cola
EmiratesEmirates
ArsenalArsenal
AFCAFC
AD SportsAD Sports
NikeNike
IMGIMG
MBCMBC
Serie ASerie A
BundesligaBundesliga
ZainZain
PepsiCoPepsiCo
TencentTencent
ToyotaToyota
Mercedes-BenzMercedes-Benz
BMWBMW
Real Madrid FundacionReal Madrid Fundacion
FC BarcelonaFC Barcelona
HyundaiHyundai
NHKNHK
KIAKIA
RakutenRakuten
MonsterMonster
BVBBVB
UAFAUAFA
HonorHonor
TecnoTecno
Iraq FAIraq FA
Egyptian FAEgyptian FA
Qatar FAQatar FA
UAE FAUAE FA
Jordan FAJordan FA
Bahrain FABahrain FA
Kuwait FAKuwait FA
Oman FAOman FA
Syrian FASyrian FA
Thailand FAThailand FA
Iraq national teamIraq national team
Sharjah FCSharjah FC
Al WahdaAl Wahda
CCTVCCTV
ON SportON Sport
Kuwait TVKuwait TV
Iraqia SportsIraqia Sports
Oman SportsOman Sports
FanseatFanseat
MyUS.comMyUS.com
F45F45
UmbroUmbro
Sun & Sand SportsSun & Sand Sports
InfinixInfinix
Amwaj InternationalAmwaj International
LBC InternationalLBC International
TV AsahiTV Asahi
TV360TV360
Arab Handball FederationArab Handball Federation
ADXCADXC
UAE Olympic CommitteeUAE Olympic Committee
Al AhlyAl Ahly
CareemCareem
StarzPlayStarzPlay
SSC Saudi SportsSSC Saudi Sports
Dubai MediaDubai Media
UAE Pro LeagueUAE Pro League
AlKassAlKass
US Open CupUS Open Cup
WAFFWAFF
AllsvenskanAllsvenskan
EkstraklasaEkstraklasa
Thailand NTThailand NT
Asian Paralympic CommitteeAsian Paralympic Committee
CAFACAFA
ShashaShasha
Uzbekistan Super LeagueUzbekistan Super League
GCCGCC
EarthlinkEarthlink
Record TVRecord TV
Al RabiaaAl Rabiaa
SmashiSmashi
Aldyar AlarabiyaAldyar Alarabiya
Arab Padel FederationArab Padel Federation

Selected work

Campaigns · Jul 2026

World Cup 2026: a connected football experience

Read the case All work
Case study · Jun 2026

The full 2025–26 football season, delivered

Read the case All work
Media rights · Apr 2026

2,000+ live delivery hours in one season

Read the case All work
Sponsorship · Jan 2026

PRO & Zain: redefining sponsorships across MENA

Read the case All work
Year in review · Jan 2026

Record-breaking momentum — 2025

Read the case All work
400M+
Views across seven platforms
1,300+
Matches · 3,000 hours
928
Matches delivered to global takers
2019
Partners since
4,000+
Hours of live content

Latest news

What’s new.

All news
Media · 22 Oct 2026

The PRO Company Delivers Strong Showing at SPORTEL Monaco 2026
Media · 25 Aug 2026

PRO and Sports United extend Egyptian Premier League global rights partnership to 2030
Media · 25 Aug 2026

PRO expands its global leagues portfolio