The PRO Company (PRO), an integrated marketing agency, has successfully facilitated a historical deal between Starzplay, and Al Manasa, a newly established streaming platform in the Middle East. The 3-year partnership will bring a wide range of popular TV shows, movies and sports to Al Manasa, providing more entertainment options to the growing number of streaming consumers.
PRO has a proven track record of success in facilitating partnerships and deals between companies in the media and entertainment industries. PRO has a deep understanding of the market and the players involved, which helped us to identify the potential for a partnership between Starzplay and Al Manasa.
The PRO Company worked closely with both companies to understand their needs and goals. PRO played a key role in bringing the two parties together and facilitating negotiations to make the deal a reality.
The partnership between Starzplay and Al Manasa is a significant step forward for both companies. Starzplay, which already has a strong presence in the region will now have the opportunity to expand its reach in the Middle East, providing its popular content to new audiences. Al Manasa, on the other hand, will have access to a wide range of content from StarzPlay, including Serie A matches and the UFC fight cards. The partnership with Starzplay will aim to attract a wide audience to Al Manasa, which is poised to become a major player in the region.