
MUSIC

CULTURE

EVENTS
THE PRO COMPANY Entertainment
The PRO Company is promoting entertainment to honour arts and culture and connect brands with their target audience. We focus in capturing a brand’s content and placing the client’s message at the forefront of the audience’s viewing experience.
Our Arts Services:
– Promotions
– Sponsorships
– Event Managements
– Artist commercial presentations
Honoring and promoting arts and culture.
Case Studies

Dubai Int’l U23 Cup 2022
/ by Ahmed MohammedThe PRO-Company successfully executed the U23 International Cup Tournament of Dubai alongside our partner IAST Sports and the hosts UAE Football Association. As the official marketing & media partner for the event, PRO fulfilled its purpose of advertising the event across three stadiums in Dubai: Sevens Stadium, Al-Maktoum Stadium and Al-Awir Stadium. Ten national football […]

El Clasico of Legends – Beirut 2017
/ by Ahmed Mohammed | Leave a CommentFormer stars and legends of FC Barcelona and Real Madrid CF donned the colours of their former clubs in Beirut with an attendance of 40,000+. Fans packed into Camille Chamoun Sports City Stadium, which witnessed a legendary game under its bright lights. The event was organised and managed by The PRO Company (then LMS Sports) […]

Coca Cola Influencer 2018 Summer Campaign
/ by Ahmed Mohammed | Leave a CommentThe PRO Company assisted Coca Cola in procuring talents for a Coca Cola influencer campaign targeted towards their Middle Eastern audience for summer 2019. Talents included the likes of artist Aseel Hameem, footballer Safaa Hadii and media personality Raed Abu Fatean.

Earthlink x WAFF U18 Boys Tournament
/ by Ahmed Mohammed | Leave a CommentIn collaboration with Earthlink, The PRO Company facilitated a deal with Earthlink to have the internet provider become the naming rights owners of the 2nd WAFF Boys U18 Championship hosted in Iraq. The tournament was exclusively marketed by The PRO Company and had a total of 200,000 attendees and a total reach of +50million. Moreover, […]

Coca Cola Fan Zone – Baghdad 2019
/ by Ahmed Mohammed | Leave a CommentThe Coca Cola Fan Zone 2019 was a popular event hosted in Baghdad and was managed and executed by the team at The PRO Company. In partnership with our client Coca Cola, the fan zone event lasted for four days and had an attendance of over 4000 people per day. Football fans had the opportunity […]


West Asian Football Federation
/ by Ahmed Mohammed | Leave a CommentThe West Asian Football Federation (WAFF) officially announced The PRO Company as an official marketing and media agency for selected events the federation owns. As a result of the partnership, The PRO Company successfully executed the 2nd WAFF U18 Boys Championship in Iraq across three different cities. The event was sponsored by global and regional […]

UTN1 x PRO
/ by faisal | Leave a CommentThe PRO Company have successfully partnered with musical band UTN1. The first successful event together was the band’s first concert in Erbil, Kurdistan region of Iraq. The concert was a stunning festive celebration of breathtaking music and an amazing overall experience for the audiences, as well as the TV audiences that watched the event on […]

Soccer Stars Event – Baghdad 2021
/ by faisal | Leave a CommentMUSICCULTUREEVENTSTHE PRO COMPANY EntertainmentThe PRO Company is promoting entertainment to honour arts and culture and connect brands with their target audience. We focus in capturing a brand’s content and placing the client’s message at the forefront of the audience’s viewing experience.Our Arts Services:– Promotions – Sponsorships– Event Managements– Artist commercial presentations Honoring and promoting arts and culture.